SEO Daily News Recap for Thursday, June 19, 2025
Organic SEO & Search News
Google Search Live: What SEOs and PRs Need to Know – Google Search Live is changing SEO. Learn how voice, AI, and real-time search are reshaping visibility and what SEOs must do to stay ahead.
AI prompt engineering in 2025: What works and what doesn’t | Sander Schulhoff (Learn Prompting, HackAPrompt) – How to get better answers from AI, avoid common prompt-engineering myths, and keep your AI tools safe from bad actors.
How to Do TikTok SEO: A Beginner-to-Pro Blueprint in 4 Weeks – Start ranking in TikTok search using this four-week TikTok SEO playbook.
AI Assistant Bias Revealed: Here’s Who Gets Favored & Who Gets Shunned in the New Era – The websites AI assistants like ChatGPT mention are chosen based on different criteria than traditional search rankings. Here’s what we know.
Paid Search & Platform Innovations
Google Ads Promotion Preview: Google seems to be testing a new way to preview ads within Google Search, specifically promotions. There is a new “Promotion Preview” tool that shows what your promotion will look like on Google Search before it goes live to customers.
Google Updates Its URL Structure Help Documentation: Google has updated its URL structure best practices help documentation – it was pretty much a rewrite but the overall guidance is not new. Google said they added “clearer flow and is easier to navigate, with added examples based on real-world URLs we’ve encountered.”
Google Testing New Report Reviews Options: Google is testing new report reviews options in the Google Business Profiles reviews section. You can access it, if you are in the test, by looking at your local reviews in Google Search and clicking on the report / alert icon next to any review.
Google Rolls Out Talk & Listen Version Of Search Live: Google has begun rolling out the audio version, talk and listen version, of Search Live in the Google app to those who opt into the AI Mode experiment. This is not the video/camera/visual version, that won’t be live in the app for a few more months – although you can access it now in the Gemini app.
General Digital Marketing
More Challenges for X as xAI Faces Mounting Costs – The merging of X and xAI seemed like a good way to secure X’s future, but that may not be the case.
YouTube Announces Expanded Access to Gen-AI
Dive into our detailed sections for more insights and updates.
Organic SEO & Search News
SEO Daily News and Algorithm Updates
Google Search Live: What SEOs and PRs Need to Know
Google Search Live is changing SEO. Learn how voice, AI, and real-time search are reshaping visibility and what SEOs must do to stay ahead.
Source:
Digitaloft
President Trump Delays US TikTok Ban for Another 90 Days
TikTok will remain available, despite another deadline for its US sell-off passing by.
Source:
Social Media Today – Latest News
Daily Search Forum Recap: June 19, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google rolled out the audio, talk and listen version of Search Live. Google is testing new options to report reviews. Google updated its URL structure best practices document. Google is testing swapping site name and URL in the search result snippets. Google Ads has a new promotion preview screen…
Source:
Search Engine Roundtable
Google Search Testing Swapping Site Name & URL In Snippet
Google is testing swapping the site name with the URL in the search result snippets. So instead of the site name being shown at the top of the search result snippet, Google is showing the URL above that, followed by the site name.
Source:
Search Engine Roundtable
Google Updates Its URL Structure Help Documentation
Google has updated its URL structure best practices help documentation – it was pretty much a rewrite but the overall guidance is not new. Google said they added "clearer flow and is easier to navigate, with added examples based on real-world URLs we’ve encountered."
Source:
Search Engine Roundtable
SEO Tools and Data Analysis
AI Assistant Bias Revealed: Here’s Who Gets Favored & Who Gets Shunned in the New Era
The websites AI assistants like ChatGPT mention are chosen based on different criteria than traditional search rankings. Here’s what we know.
Local SEO
Google Testing New Report Reviews Options
Google is testing new report reviews options in the Google Business Profiles reviews section. You can access it, if you are in the test, by looking at your local reviews in Google Search and clicking on the report / alert icon next to any review.
Source:
Search Engine Roundtable
AI and Machine Learning in SEO
More Challenges for X as xAI Faces Mounting Costs
The merging of X and xAI seemed like a good way to secure X’s future, but that may not be the case.
Source:
Social Media Today – Latest News
YouTube Announces Expanded Access to Gen-AI Creative Tools, New Usage Insights
YouTube’s shared a range of data notes to celebrate its 20th birthday.
Source:
Social Media Today – Latest News
AI prompt engineering in 2025: What works and what doesn’t | Sander Schulhoff (Learn Prompting, HackAPrompt)
How to get better answers from AI, avoid common prompt-engineering myths, and keep your AI tools safe from bad actors
Source:
Lenny’s Newsletter
Google Rolls Out Talk & Listen Version Of Search Live
Google has begun rolling out the audio version, talk and listen version, of Search Live in the Google app to those who opt into the AI Mode experiment. This is not the video/camera/visual version, that won’t be live in the app for a few more months – although you can access it now in the Gemini app.
Source:
Search Engine Roundtable
Content Marketing and Strategy
How to Do TikTok SEO: A Beginner-to-Pro Blueprint in 4 Weeks
Start ranking in TikTok search using this four-week TikTok SEO playbook.
Source:
General SEO – SEO Blog by Ahrefs
The Largest Communities on Reddit [Infographic]
Some insight into what’s driving discussion on Reddit.
Source:
Social Media Today – Latest News
Paid Search & Platform Innovations
Paid Search and Advertising
Google Ads Promotion Preview
Google seems to be testing a new way to preview ads within Google Search, specifically promotions. There is a new "Promotion Preview" tool that shows what your promotion will look like on Google Search before it goes live to customers.
Source:
Search Engine Roundtable
Job Postings
Job Postings
6/19/2025
Sr. SEO Specialist ~ React Digital ~ Remote (US)
OUR FORMULA. Experimentation is the foundation of Chemistry’s culture because Dull is Dangerous. As a creative-led independent full-service advertising agency, we blow up boring every day. We have four strategically placed offices and talent across the U.S. taking risks and overcoming challenges. We’re always asking What if? and What next? We win all the creative […]
Source:
SEO Agency Jobs – SEOjobs.com
Job Postings
6/19/2025
SEO Manager ~ Avantor ~ $102.2-170.3k ~ Remote (US)
The Opportunity: At Avantor, people are the most important part of our success because they drive our global performance. That’s why our Operations, Lab Services, Sales, and many other Avantor teams rely on our talent acquisition initiatives to attract, engage and hire the right talent. Avantor’s Enterprise Data Management & Analysis vertical is a crucial […]
Source:
In-house SEO jobs – SEOjobs.com
Job Postings
6/19/2025
SEO Content Strategist ~ Razorfish ~ $59.8-90.6k ~ Hybrid (New York, US)
Company description Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people – with diverse backgrounds in strategy, creative and technology. But no matter how different […]
Source:
SEO Agency Jobs – SEOjobs.com
