SEO Daily News Recap for Tuesday, August 12, 2025
Organic SEO & Search News
New Insight Suggests That xAI is Seeing Solid Increases in Revenue Intake – Elon’s xAI project is generating more revenue, though the challenge ahead of it remains significant.
LinkedIn Expands Newsletter Access, Previews Coming Premium Package for SMBs – LinkedIn’s Premium Business Suite will include a range of easy-to-use promotion tools.
Threads Reaches 400 Million Users, Closing in on X’s Usage – Threads is steadily becoming a real competitor for X.
Is GEO the Same as SEO? – Optimizing for generative AI is different from traditional search engines. The distinction lies in the underlying technology.
Paid Search & Platform Innovations
Snapchat Launches ‘McDonaldland’ AR Experience – Snapchat will play a part in McDonald’s latest multi-platform promotion.
LinkedIn Adds ‘Mini Sudoku’, its Sixth In-App Game – LinkedIn’s added yet another in-app puzzle game.
Google Expands its Use of AI to Detect Invalid Ad Traffic – Invalid traffic can increase ad costs, and skew your performance data.
Google Ads Updated Several Policy Help Center Articles – Google has updated fourteen different help center documents, specific to Google Ads policy.
General Digital Marketing
Elon Musk Threatens Legal Action Over Apple’s App Store Rankings – Elon says that Apple is deliberately restricting promotion of both X and xAI.
YouTube Add New CTA Options for Promote, More Images in Community Posts – Also, now you can re-process edited auto-dubbed clips.
24 Best ChatGPT Alternatives (August 2025) – Whether you’re a writer, developer, or just looking to increase your productivity through AI-powered solutions, here are 24 ChatGPT alternatives to try out.
Google Merchant Center Ads Promotion Preview & Chat Checkbox – Google Merchant Center now lets you preview your promotions, your sponsored ads, before adding them. Google also added two check boxes to your customer service section for live versus chatbot support.
Dive into our detailed sections for more insights and updates.
Organic SEO & Search News
SEO Daily News and Algorithm Updates
Elon Musk Threatens Legal Action Over Apple’s App Store Rankings
Elon says that APple is deliberately restricting promotion of both X and xAI.
Source:
Social Media Today – Latest News
YouTube Add New CTA Options for Promote, More Images in Community Posts
Also, now you can re-process edited auto-dubbed clips.
Source:
Social Media Today – Latest News
Daily Search Forum Recap: August 12, 2025
Here is a recap of what happened in the search forums today…
Source:
Search Engine Roundtable
Google Search Energy-Saving Green Leaf Label
Google is now showing the energy-saving label with a green leaf icon in the product listings side panel within Google Search. We saw these on special compare and save type of search box but now they may be shown in the product listings box.
Source:
Search Engine Roundtable
Bing Testing Recent Searches At Top Of Page
Microsoft is testing placing "Recent searches" at the top of the Bing Search results page. This is instead of it being placed at the bottom or the side.
Source:
Search Engine Roundtable
Google Trends Not Showing Trends With Four Hour Filter
Google Trends seems to be broken or stalled over the past few hours. If you filter Google Trends for a specific region and then say only show me trends over the past four hours, you may only see a few keywords show up and not pages of keywords, like you’d normally expect.
Source:
Search Engine Roundtable
Technical SEO
24 Best ChatGPT Alternatives (August 2025)
Whether you’re a writer, developer, or just looking to increase your productivity through AI-powered solutions, here are 24 ChatGPT alternatives to try out.
Source:
Unknown Source
Is GEO the Same as SEO?
Optimizing for generative AI is different from traditional search engines. The distinction lies in the underlying technology.
Source:
SEO – Practical Ecommerce
SEO Tools and Data Analysis
Local SEO
How Many Categories Does Your Google Business Profile Need?
If you’ve read Google’s guidelines, you’ve probably seen what they say: “Choose the fewest number of categories it takes to describe your overall core business.”
Source:
Sterling Sky Inc
AI and Machine Learning in SEO
New Insight Suggests That xAI is Seeing Solid Increases in Revenue Intake
Elon’s xAI project is generating more revenue, though the challenge ahead of it remains significant.
Source:
Social Media Today – Latest News
Content Marketing and Strategy
Essential reading for product builders—part 2
10 more timeless essays you probably haven’t read but should
Source:
Lenny’s Newsletter
Essential reading for product builders—part 2
10 more timeless essays you probably haven’t read but should
Source:
Lenny’s Newsletter
E-commerce and Affiliate SEO
Threads Reaches 400 Million Users, Closing in on X’s Usage
Threads is steadily becoming a real competitor for X.
Source:
Social Media Today – Latest News
Google Search From Online Stores Section
Google is testing a new section in the Google Search results titled "From online stores." We’ve seen a similar section for nearby stores but I am not sure if we’ve seen the online stores version.
Source:
Search Engine Roundtable
User Experience and SEO Optimization
LinkedIn Adds ‘Mini Sudoku’, its Sixth In-App Game
LinkedIn’s added yet another in-app puzzle game.
Source:
Social Media Today – Latest News
Paid Search & Platform Innovations
Paid Search and Advertising
LinkedIn Expands Newsletter Access, Previews Coming Premium Package for SMBs
LinkedIn’s Premium Business Suite will include a range of easy-to-use promotion tools.
Source:
Social Media Today – Latest News
Snapchat Launches ‘McDonaldland’ AR Experience
Snapchat will play a part in McDonald’s latest multi-platform promotion.
Source:
Social Media Today – Latest News
Google Expands its Use of AI to Detect Invalid Ad Traffic
Invalid traffic can increase ad costs, and skew your performance data.
Source:
Social Media Today – Latest News
Google Merchant Center Ads Promotion Preview & Chat Checkbox
Google Merchant Center now lets you preview your promotions, your sponsored ads, before adding them. Google also added two check boxes to your customer service section for live versus chatbot support.
Source:
Search Engine Roundtable
Google Ads Updated Several Policy Help Center Articles
Google has updated fourteen different help center documents, specific to Google Ads policy. Google said the updates "improved organization and readability" of those help center articles.
Source:
Search Engine Roundtable
Job Postings
Job Postings
8/12/2025
SEO Senior Specialist ~ GM ~ Hybrid (Warren, MI, USA)
Job Description This role is categorized as hybrid. This means the successful candidate is expected to report to GM Global Technical Center- Cadillac Tower three times per week, at minimum. This job may be eligible for relocation benefits. We are seeking a highly motivated and analytical SEO Senior Specialist with a minimum of 3 years […]
Source:
In-house SEO jobs – SEOjobs.com
Job Postings
8/12/2025
SEO Specialist ~ Xplor ~ Remote (UK/EU)
Company Description At Xplor, we believe that helping people make the most of each day is the most rewarding way to spend ours. We give small and medium-sized businesses cloud-based, intuitive technology solutions that enable them to manage all the hassles of running and growing a business, so business owners can get back to doing […]
Source:
SEO Agency Jobs – SEOjobs.com