I spotted a complaint where Google was showing a paid real estate listing in the Google News portal, not just the Google News search results. The issue was that the site that…
Common Analytics Assumptions — Whiteboard Friday
Source: Search Engine Land
Discover common analytics assumptions with Dana in this Whiteboard Friday. A must-watch for marketers seeking clarity in the ever-evolving landscape of analytics.
14 Ways to Improve Ecommerce Product Pages for SEO
Source: [rank theory]
It’s not that hard.
SEO Consultant ~ SearchLab Digital ~ $45k-$55k ~ Remote (US)
Source: Remote SEO Jobs – SEOjobs.com
Our ideal SEO Consultant is a passionate digital marketer who is task-oriented and loves working with clients to execute Local SEO, get incredible results, and celebrate wins with their team. For this…
Google issues urgent steps for advertisers running campaigns in the EU
Prompt action is needed to preserve ads personalization and measurement within Google Ads, Google Marketing Platform and GA4.
How will Google’s Search Generative Experience impact PPC marketing?
Source: Search Engine Land
From keyword research to ad copy creation to competitor research, here’s how SGE could transform PPC marketing.
Every Facebook user is monitored by thousands of brands for targeted ads
Source: Search Engine Land
New research by Consumer Reports claims that as many as 7,000 companies monitor individual Facebook users’ online activities.
Daily Search Forum Recap: January 18, 2024
Source: Search Engine Land
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There is this weird trend…
SEO predictions: 5 things we can expect to see in 2024
Source: SEOSLY
SEO in 2024 demands adaptability. Master technical SEO, use AI for content wisely, adapt to rising costs and hire the best talent.
How To Do an Enterprise SEO Audit
Source: Search Engine Land
Enterprise SEO audits are entirely different beasts to “regular” audits because of all the complications that come from large sites.
Paid media success in 2024: A handy checklist
Source: Search Engine Land
These items will help you refresh your PPC outlook, run valuable tests, examine ad settings and find impactful growth opportunities.
SEO & Content Manager ~ Trends International ~ $70k-$80k ~ Hybrid – Indianapolis IN (US)
Source: SEO Agency Jobs – SEOjobs.com
The SEO & Content Manager reports to the Director of Omnichannel Marketing & New Product Development and is responsible for helping drive all SEO and content strategies, while ensuring timelines, costs and…
Preparing for the “Searchquake” that Will Impact Every Industry and Marketer
Source: Search Engine Land
The field of online search is set for a seismic change in 2024. The shift to Search Generative Experiences (SGE) is not just Google’s next algorithmic change. It’s the Search engine’s most…
Google SGE impact by industry and emerging features
Source: Search Engine Roundtable
Analysis of one billion queries across nine industries reveals healthcare is most impacted by SGE and four SGE features you need to know.
Ethical AI in SEO: Ensuring responsible implementation
Source: Search Engine Roundtable
As AI disrupts SEO, ethical risks emerge. Learn best practices for transparent AI use and the human role in automation.
The art and wisdom of changing teams | Heidi Helfand (author of Dynamic Reteaming)
Source: Search Engine Roundtable
Brought to you by: • Productroadmap.ai—AI to connect your roadmaps to revenue • Hex—Helping teams ask and answer data questions by working together • Ahrefs—Improve your website’s SEO for free — Heidi…
Being An SEO Consultant Vs Having A Job As An SEO – SEOSLY
Source: Search Engine Roundtable
Learn how to do SEO testing in this unique conversation between Olga Zarr, an independent SEO consultant, and Lee Witcher, the creator of the Tested SEO Training.
Google Ranking Teetering In & Out Over Weekends
Source: Search Engine Roundtable
Google Search seems to be ranking some websites just fine during the weekdays and then removing that ranking over the weekends. It seems to be focusing heavily on non-standard TLDs, you know,…
Google Circle To Search & AI-Powered Multisearch
Source: Search Engine Roundtable
Google announced two new search features, the first being circle to search and the second is AI-powered multisearch experience. Both seem like upgrades to Google Lens, let me take you through both.
The impact of Google’s SGE & What To do About it [With SGE Traffic Risk Assessment Sheet]
Source: Search Engine Roundtable
Assess the potential traffic risk of Google’s SGE for your own site top queries with this checklist to copy. Check it out.