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The great SEO heist: The untold story

Source: Search Engine Land

By: Barry Schwartz

05/24/24

Beyond this viral SEO story lies difficult questions about information ownership in the age of AI. Here’s what SEOs can take away from it.

A/B testing mistakes PPC marketers make and how to fix them

Source: Search Engine Land

By: Danny Goodwin

05/24/24

Tired of PPC A/B tests that don’t deliver? Discover the pitfalls causing tests to fail and how to design experiments that drive real impact.

Google to cut thousands of search quality rater jobs after dropping contract with Appen

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

05/24/24

Appen says the termination notice goes into affect on March 19, 2024.

Google Organic Product Grids: How Ranking Works

Source: Search Engine Land

By: Mark Williams-Cook

05/24/24

Ranking in organic products grids is the new hot topic in eCommerce SEO. Within this guide, you’ll learn the influential factors on ranking.

How To Do SEO Testing (With Lee Witcher) – SEOSLY

Source: In-house SEO jobs – SEOjobs.com

By: Nick LeRoy

05/24/24

Learn how to do SEO testing in this unique conversation between Olga Zarr, an independent SEO consultant, and Lee Witcher, the creator of the Tested SEO Training.

Google Says Its Paywalled & Subscription Structured Data Method Is Not Leaky

Source: Search Engine Land

By: James Allen

05/24/24

Google’s flexible sampling solution that replaced the first-click-free solution for gated, subscription or paywalled content launched in 2017. Since then, many publishers use the structured data to communicate to Google the full…

Google Drops Thousands Of Search Quality Raters In Latests Cuts (Cancels Appen Contract)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/24/24

The big news from the weekend is that Google has terminated its contract with Appen, one of the largest sources of its third-party human search quality raters sources. Appen announced this in…

Google Search Nearby Events And Deals

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/24/24

For the past few weeks Google has been testing out a new local search box titled “Nearby events and deals.” This box contains links to local stores and places that have events…

Google News Filter By Publisher Button

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/24/24

Google News now lets you filter news by publisher for a specific news search query. I think it works the same way as a site command, which Google News has supported for…

Google Showing Phone Number Buttons For Some Search Results Again

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/24/24

For years now, Google has shown phone numbers on some search result snippets when Google thinks you want to call that store. We have screen captures of this from 2016 and 2014….

8 Retention Strategies to Keep Your Best SEO Talent From Fleeing

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/24/24

Reduce turnover and improve agency performance with our 8 proven strategies to retain your SEO talent. And discover the main reasons why they may be leaving.

Dear Warhammer, let’s talk about SEO, JavaScript, and website migrations .

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/24/24

What can SEOs learn from analyzing the migration of games-workshop.com to warhammer.com, and the re-platforming to a JavaScript framework of the website?

Director, SEO ~ Sprout Social ~ $155k-$165k ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

05/24/24

Sprout Social is hiring a Director, SEO to join the Marketing team. Why join Sprout’s Marketing team? As a member of Sprout’s Marketing department, you’re an integral part of empowering and inspiring…

How To Be A Successful SEO Consultant – SEOSLY

Source: moz (en-US)

05/24/24

Learn how to be a successful SEO consultant with the proven tactics and tips from two independent SEO consultants who have 20+ years of combined SEO experience.

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