Shopify Adds Commission Option for Stores Paying AI Shopping Agent Developers
TLDR
Shopify now lets merchants pay a commission on promoted products surfaced through AI shopping agents, with the agent developer deciding how to use that figure.
Optimixed Overview
Optimixed's original report on this story.
Shopify's catalog now returns a commission alongside each promoted product's price and reviews, according to Search Engine Journal, as first reported there. How an AI shopping agent uses that commission figure is left to the agent's developer.
How we got here
- Oct 2Shopify automatically enrolls all stores in new AI shopping channels by default
Shopify has enabled automatic enrollment in new AI shopping channels for all merchants, currently including Meta and unnamed startups.
- Sep 29Shopify Extends WebMCP Into Checkout For Browser Agents via @sejournal, @MattGSouthern
Shopify Extends WebMCP Into Checkout For Browser Agents via @sejournal, @MattGSouthern
- Sep 21Shopify CEO warns that unreviewed AI output is shifting work to coworkers
Shopify CEO Tobi Lütke warns that unreviewed AI-generated output is creating extra work for colleagues, a trend freelance marketplace data reflects industry-wide.
- Aug 13Shopify Reports 197% Spike in AI Referrals While Organic Search Remains Traffic Leader
Shopify has seen AI referrals jump 197%, but organic search still drives the majority of ecommerce traffic.