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2025 SEO Headlines

SEO Daily News Recaps for Monday, July 21, 2025

Posted on July 22, 2025

SEO Daily News Recap for Monday, July 21, 2025

Organic SEO & Search News

New Google Search Console Logo – Google has uploaded a new logo for Google Search Console. The logo looks like a variation of an analytics logo with a magnifying glass, with blue, green, yellow, and a smidge of red in the logo.

Does Ranking Higher on Google Mean You’ll Get Cited in AI Overviews? – Spoiler: SEO still matters.

76% of AI Overview Citations Pull From Top 10 Pages – We studied 1.9M citations from 1M AI Overviews to find out how much AI presence aligns with search visibility.

Paid Search & Platform Innovations

Google Ads Disallows Daily Fantasy Sports In California – Google posted a new policy that immediately prohibits advertising of Daily Fantasy Sports on Google Ads within California.

Google Ads Negative Keyword Lists For Performance Max Campaigns – Google Ads is letting some advertisers add negative keyword lists to their Performance Max campaigns.

Google Maps Business Profile Ask Button – Google is testing moving the “Ask” button to one of the main buttons on some Google local listings.

General Digital Marketing

Snapchat Partners With TOGETHXR to Help Female Athletes Boost Their Presence – The initiative aims to tap into the rising popularity of sports on Snap.

New Study Shows Teens Are Increasingly Relying on AI Chatbots for Social Interaction – Are we pushing too fast, too soon on AI companions?

Digitaloft has been appointed by AG1 – Digitaloft announces its partnership with AG1 to accelerate organic performance in the UK market.

Dive into our detailed sections for more insights and updates.

Organic SEO & Search News


SEO Daily News and Algorithm Updates


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SEO Daily News and Algorithm Updates


7/21/2025


TikTok US Sale Faces More Challenges With 59 Days Remaining

It seems like we’re still a way off from a TikTok sell off deal.

Source:
Social Media Today – Latest News


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SEO Daily News and Algorithm Updates


7/21/2025


Social Media Giants Hoping Trump Will Back Them in Opposing EU Penalties

Social platforms are taking a stronger stand in defiance of the latest EU penalties.

Source:
Social Media Today – Latest News


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SEO Daily News and Algorithm Updates


7/21/2025


New Google Search Console Logo

Google has uploaded a new logo for Google Search Console. The logo looks like a variation of an analytics logo with a magnifying glass, with blue, green, yellow and a smidge of red in the logo.

Source:
Search Engine Roundtable


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SEO Daily News and Algorithm Updates


7/21/2025


Daily Search Forum Recap: July 21, 2025

Here is a recap of what happened in the search forums today…

Source:
Search Engine Roundtable


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SEO Daily News and Algorithm Updates


7/21/2025


Sites Have Little Control in Google SERPs

Over the years, Google has limited how websites can control their appearance in search results.

Source:
SEO – Practical Ecommerce


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SEO Daily News and Algorithm Updates


7/21/2025


The June 2025 Google Core Update: Analysis and Findings including HCU(X) surges, AI Overview impact, YMYL volatility, and more

Glenn Gabe covers the June 2025 core update including helpful content update surges, AI overview impact, YMYL volatility, and more.

Source:
The Internet Marketing Driver


Technical SEO


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Technical SEO


7/21/2025


Zach Davis

Listen now | 🎙️ Learn how to go beyond vibe coding inside larger companies to create scalable AI workflows that reduce tech debt, improve documentation, and maintain high standards in hiring

Source:
Lenny’s Newsletter


SEO Tools and Data Analysis


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SEO Tools and Data Analysis


7/21/2025


AccuRanker vs. Ahrefs: 2025 Review for Agencies

Accuranker excels at detailed rank tracking. Ahrefs offers comprehensive SEO tools. Does your agency need Ahrefs and Accuranker? A marketing pro investigates.

Source:
Unknown Source


Local SEO


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Local SEO


7/21/2025


Google Maps Business Profile Ask Button

Google is testing moving the "Ask" button to one of the main buttons on some Google local listings. I cannot replicate this but the Ask button in this example below comes right after the directions and start buttons, and before the call button.

Source:
Search Engine Roundtable


AI and Machine Learning in SEO


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AI and Machine Learning in SEO


7/21/2025


X Sees Revenue Boost After Launch of Latest AI Tools

Can X realign its revenue models around AI instead of ads?

Source:
Social Media Today – Latest News


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AI and Machine Learning in SEO


7/21/2025


Does Ranking Higher on Google Mean You’ll Get Cited in AI Overviews?

Spoiler: SEO still matters.

Source:
Data & Studies – SEO Blog by Ahrefs


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AI and Machine Learning in SEO


7/21/2025


Microsoft Corporate Vice President Compared Copilot To Google AI Mode

Jordi Ribas, Microsoft’s Corporate Vice President of Search and AI, posted a comparison of Microsoft’s Copilot to Google’s AI Mode on LinkedIn. He said, "They’re both excellent AI search products but we’re taking a different approach for some query segments."

Source:
Search Engine Roundtable


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AI and Machine Learning in SEO


7/21/2025


Google Adds AI Mode Button To Search Box

After months of testing, it seems Google is rolling out a button for AI Mode directly in the search box on Google’s home page – on Google.com. This seems like a big deal to me, and goes along with AI Mode being the first tab in the main search results.

Source:
Search Engine Roundtable


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AI and Machine Learning in SEO


7/21/2025


76% of AI Overview Citations Pull From Top 10 Pages

We studied 1.9M citations from 1M AI Overviews to find out how much AI presence aligns with search visibility.

Source:
Data & Studies – SEO Blog by Ahrefs


Content Marketing and Strategy


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Content Marketing and Strategy


7/21/2025


Snapchat Partners With TOGETHXR to Help Female Athletes Boost Their Presence

The initiative aims to tap into the rising popularity of sports on Snap.

Source:
Social Media Today – Latest News


Career Development and Industry Trends


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Career Development and Industry Trends


7/21/2025


Digitaloft has been appointed by AG1

Digitaloft announces its partnership with AG1. Digitaloft will support AG1 by implementing a powerful digital PR and SEO strategy, accelerating AG1’s organic performance in the UK market.

Source:
Digitaloft


User Experience and SEO Optimization


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User Experience and SEO Optimization


7/21/2025


New Study Shows Teens Are Increasingly Relying on AI Chatbots for Social Interaction

Are we pushing too fast, too soon on AI companions?

Source:
Social Media Today – Latest News

Paid Search & Platform Innovations


Paid Search and Advertising


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Paid Search and Advertising


7/21/2025


X Restricts Emoji Use in Promoted Posts

X is informing advertisers that they can now only include one emoji in their ad copy.

Source:
Social Media Today – Latest News


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Paid Search and Advertising


7/21/2025


Google Ads Disallows Daily Fantasy Sports In California

Google posted a new policy on Friday, July 18, 2025, that immediately prohibits advertising of Daily Fantasy Sports on Google Ads within California. This is based on a new law by the California attorney general that says daily fantasy is illegal in the state.

Source:
Search Engine Roundtable


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Paid Search and Advertising


7/21/2025


Google Ads Optimization Score Column With Tips

Google Ads is adding a tips icon in the Optimization Score column within the Google Ads reporting. Clicking on the icon will bring up tips and recommendations that Google thinks will help improve your campaign optimization scores.

Source:
Search Engine Roundtable


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Paid Search and Advertising


7/21/2025


Google Ads Negative Keyword Lists For Performance Max Campaigns

Google Ads is letting some advertisers add negative keyword lists to their Performance Max campaigns. This is despite Google’s very own help documentation specifically saying, "Negative keyword lists aren’t available to use in your Performance Max campaigns."

Source:
Search Engine Roundtable

Job Postings


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Job Postings


7/21/2025


SEO Agency Account Manager ~ Results Repeat ~ Remote (US – PA, NJ, NY +5 More)

Results Repeat is an award-winning, woman-owned digital marketing agency dedicated to delivering outstanding results for our clients for the past decade. We are seeking a highly motivated PPC Account Manager to join our growing team. Results Repeat has been named as one of the Best Places to work in Philadelphia in 2024 by the Philadelphia […]

Source:
SEO Agency Jobs – SEOjobs.com


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Job Postings


7/21/2025


SEO Analyst ~ Hozio ~ $25-35/hr ~ onsite ~Holbrook NY (US)

What You’ll Do: Conduct comprehensive keyword research to identify high-value opportunities and inform content strategies. Perform technical SEO audits, identify issues, and provide actionable recommendations for website optimization (e.g., crawlability, indexability, site speed, schema markup). Analyze website performance using tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, etc., to identify trends, opportunities, and […]

Source:
SEO Agency Jobs – SEOjobs.com


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Job Postings


7/21/2025


Director (SEO & Demand Generation Content) ~ Freshworks ~ $168-276k ~ Remote (US)

Company Description Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software […]

Source:
Expert Level SEO Jobs – SEOjobs.com

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