Organic SEO & Search News

Google: We Want Great Content To Shine – Liz Reid, Google’s Head of Search, was interviewed by Jason Howell and Jeff Jarvis on the AI Inside podcast. In that interview, Liz Reid said Google wants great content to shine in its search results and AI experiences. She said, “we really do want great content to shine and continue to connect people to it.”

Daily Search Forum Recap: June 29, 2026 – Here is a recap of what happened in the search forums today… AI search is driving customers. Can you measure it? – AI search is becoming a measurable source of customer discovery. Here’s what nearly 30 million calls reveal and what marketers should do next.

Search Console’s New AI Data Is a Start – The new “Generative AI” section reports on a page’s visibility in AI Overviews and AI Mode, as well as AI features in Discover.

Paid Search & Platform Innovations

Google Ads Performance Max Product Reporting By Asset Group & View Audience Segments – Google Ads is adding new reporting to Performance Max campaigns for product reporting by asset group and also a report to view audience segments by spend. These reports should give you more clarity in your ad campaign spend and to understand the ROI of such spend.

OpenAI ChatGPT Ads Drops Sponsored Label For Ad Label – OpenAI has dropped the “Sponsored” label on its ChatGPT Ads for an “Ad” label. The position of the label also moved from the top left of the ad box to the right side of the individual ad unit.

Google Breaks Out Which Regions Local Inventory Ads and Free Local Listings Are Available – Google has now specified exactly which regions local inventory ads and free local listings are available.

General Digital Marketing

Reddit launches ‘People are the Best’ campaign – The platform’s new promotional message highlights the real conversations happening in-app each day, and takes subtle aim at artificial intelligence.

TikTok partners with Madonna for ‘Confessions II’ – The app will launch activations and events including an in-app live preview with iHeartRadio during the pop star’s July 2 album release party in London.

WhatsApp prompts users to choose a username ahead of update – In a promotional campaign fronted by athlete Anthony Joshua, the platform demonstrated how to choose a new name that will function as a primary ID.